Marketing Executive


Job description

Marketing Executive required, working between 08:40-17:20..

Responsibilities

  • Creation of engaging content for a range of marketing collateral including, brochures, websites, adverts, white papers, social media, newsletters and emails to create awareness and develop the Randox brand globally
  • Implementation of digital marketing strategy. This includes, but not exclusively, email campaigns, PPC advertising, social media and other digital channels
  • Tracking the effectiveness of all marketing activities through Google analytics and ROI per channel
  • Maintenance of the Randox mailing list and ensuring compliance with Data Protection laws
  • Collation and presentation of market research, product and competitor information relating to the Randox product portfolio
  • Working closely with the Graphic Design team to ensure all content produced adheres to the Randox brand guidelines
  • Working closely with R&D and sales teams to ensure the successful launch of new products to the market
  • Establishment of clear selling messages to highlight product benefits to our target market
  • Preparing talks and papers for use by Randox representatives at conferences, seminars and customer presentations
  • Organising Randox events and exhibitions, dealing with design companies and press agencies and conducting PR activities on behalf of Randox
  • The adherence to the companys positive work environment policies, health and safety procedures, and the maintenance of a safe working environment

Skills and Qualifications

Essential Skills

  • Qualified to at least degree level (2:1 and above) in a Marketing, Business or Life Science related subject
  • Clean UK driving license
  • Investigative in actions and thinking
  • Excellent attention to detail and analytical in evaluation of campaigns
  • Articulate in oral, written, and visual presentations
  • Clear understanding of the complete marketing process
  • Ability to troubleshoot and think outside the box, when required
  • Communication and interpersonal skills

Desirable Skills

  • Practical marketing experience
  • Experience in SEO/content driven marketing
  • Previous experience with CRM systems, email marketing software and/or website CMS
  • Proven track record in delivering positive ROI
  • Foreign language ability
  • Ability to work well under pressure
  • Creative writing
  • Copywriting and design skills in order to produce marketing materials for both print and online

Vacancy ID
1585334
Job ref.
23N/MENE
Job Sector
Marketing
Area
Co Antrim
Location
Crumlin
Salary
Negotiable
No. vacancies
1
Contract Type
Permanent
Weekly hours
40
Published date
13/01/2023
Closing date
09/02/2023

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